Top tip to transform your copy: Don't bury your message.
I edit a lot of digital content for a global tech company and so many pieces don't tell the reader what they're selling until about 50...
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Hannah Rooke
Mar 21, 20232 min read
Sorry, sausages and gremlins.
The real process behind my metaphorical sausages.
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Hannah Rooke
Feb 3, 20233 min read
Failing for life
The theme of failure has been cropping up for me recently (🇺🇦 Eddie Shleyner's latest newsletter, Mark Ritson's webinar with The...
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Hannah Rooke
Aug 3, 20222 min read
FML TLAs
The world is full of acronyms, and abbreviations, and over the years I’ve been compiling extensive lists - because I love them? No...
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Hannah Rooke
Jun 15, 20223 min read
How to make friends and influence women
I grew up surrounded by intelligent, strong and respectful women. Most of my favourite teachers, extended family members and role models...
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